Valentina’s Social Media Predictions for 2022
I recently completed a social media webinar about this topic for the Knoxville TSBDC. Here a few takeaways that I haven’t shared in other blog posts: “…over 53% of the world’s population on social media, it’s critical that…
What I told a pair of baby boomers moving to this side of the country and launching a new venture
I was in the middle of celebrating my wedding anniversary dinner. I hadn’t been to my favorite restaurant in over two years. While enjoying a delicious meal, I starting talking with a couple in the table next…
Featured in Knoxville Voyager
Read the entire interview here: https://knoxvillevoyager.com/interview/meet-valentina-escobar-gonzalez-mba-of-beyond-engagement/
What Veterans need to do to Market their business
I love helping our Veterans. I was invited to speak to a local Veteran luncheon about social media. Here is why we need to help our Veterans: Veterans make up around 7% of population. 6.1% of all…
Yikes! 15 minutes to speak about Social Media and here’s what I said!
I was approached to speak for 15 minutes to a LIVE audience about Social Media at the Kingsport Chamber of Commerce! This audience who I didn’t know who it was until I arrived included professionals in the…
Best gifts for Business Women, Speakers, Authors during the 2021 Holiday Season
I am being bold when I say “best” because I firmly believe in these products so much that I have side hustles selling these products or being a part of team. Business Women (small business owner): Need…
Why being a dancer made me a better marketer
One of my goals when I living in the Johnson City, TN area was being selected a (nonprofessional) dancer for the local fundraising event, Dancing with the Tri-Cities Stars. It’s a fundraiser for Jeremiah School, “a therapeutic…
Minority Certified Business for State of Tennessee
I called my mom as soon as I found out that I’ve been approved for Minority Business Enterprise (for the State of TN) and I thanked her for always talking to me in Spanish growing up. My…
Holidays 2021: Don’t forget about Gen Z and In-Store Shoppers
“Generation Z will soon become the most pivotal generation to the future of retail, and many will have huge spending power by 2026. To capture a piece of this growing cohort, retailers and brands need to start…
Key takeaways to promote YOUR Small Business in the 2021 Holiday Season
More than half of shoppers (51%) plan to start their shopping before Halloween in 2021 – that breaks down to 13% who said they would start as early as August, 27% who said they’d start before the…