Valentina’s Story

Valentina Escobar-Gonzalez, MBA, founded Beyond Engagement – Social Media Solutions in January 2012 – and hasn’t slowed down since. She has a passion for assisting small businesses grow their engagement levels with customers online with social media marketing.

Valentina keeps up-to-date with the latest marketing, communications and social media trends by networking – not only in the Tri-Cities, but across the state. She joined a panel at the region’s only social media conference in Knoxville, which was attended by 500 marketing professionals and small business owners. Her topic included strategies for beginning social media marketers, with an emphasis with her experiences with small business owners, nonprofits and educational institutions.

Her other achievements include:

• Named a 40 under Forty recipient in the Tri-Cities (nominated within a year of moving to the Tri-Cities area from Florida)
• Received Rising Star Award by America’s Small Business Development Center, SBDC
• Featured in National Marketing Smarts Podcast: Big Heart, Small Budget: Social Media for Nonprofits and Small Businesses 
• Featured in Speaking Your Brand Podcast, Hosting Local Workshops to Reach Your Ideal Clients
• Named 70 Rising Social Media Stars
• Featured in The Business Journal of the Tri-Cities, TN/VA, Valentina Escobar-Gonzalez: The surprisingly social social media consultant

She presented to the American Advertising Federation of Coastal Carolinas in Myrtle Beach,  Greenville, SC, and SW Virginia and Tri-Cities, TN/VA about the latest Social Media Strategies on Facebook/Instagram. Valentina has participated in numerous speaking engagements to educational institutions, including Milligan College, East Tennessee State University, Emory & Henry College, and Northeast State Community College’s Foundation where she helped increased donations through social media and assisted in promoting its inaugural Derby event through Facebook.

 

Get to Know Valentina  

• Raised in sunny Miami, FL. Nicaraguan heritage with Cuban-American in-laws.
• Majored in Animal Sciences, Horse Business at the University of Florida
• Huge Gator Fan
• Mother to two sweet girls under nine
• Past Board Member of Second Harvest Food Bank of Northeast TN
• PR Chair/Rotarian of Tri Cities Club Rotary Club
• Past Contestant for 2021  Dancing with the Tri-Cities-Cities Stars, fundraising event for Jeremiah School 
• Noonday Collection Ambassador, fair-trade pieces from around the globe
• DEI Task and Communications Committee for Junior League of Johnson City
• Girls on the Run Assistant Coach for Fall 2022

Want more information?

You Can Call Me 855-880-5082 or email at Valentina@Beyond-Engagement.com.