Why you need a “hype girl” for your promotions and events for your small business
Got a big appearance such as presentation or tv/zoom/podcast appearance? Maybe just an event where you will be the host and you want the masses to attend. Here are some tips from my past week helping a…
Recap from what I learned from Brian W Piper
Brian W Piper is a dad of 6! But his LinkedIn profile shows he is the “Director of Content Strategy and Assessment at University of Rochester || Speaker || Consultant on Data Analytics, Content Strategy, SEO, Web3,…
Top Resources for Marketing Professionals or Growing a Side Hustle Moving to the Tri-Cities
Welcome to the Tri-Cities! In the past two years we’ve seen such a huge growth of professionals in marketing or those of you wanting to grow a side hustle as you work remotely here in Johnson City,…
Valentina’s Favorite Podcasts
As I am getting closer to celebrating my 10th Business Anniversary (actually 10 days away). I often get asked for podcast recommendations. Below is a list of podcasts that cater to my niche which includes marketing, business,…
How I personally Leverage my Brand and Sell on Social Media
I was invited to do two on-demand live training videos for Tennessee Small Business Development Center (TSBDC). (Will post once live) Topics included: Leverage your Branding for your Sales & another on Selling on Social Media. Thanks…
When Valentina became the influencer, strategies for Marketers
I mentioned influencers in a recent webinar about 2022 trends, you can see more trends in this article. Influencers. Everyone wants to be them. Right? I see my young kids pretending to be one and taking selfies…
Valentina’s Tips for a Useful and Strong Social Media Strategy
Are you and/or your staff up to speed on Social Media? Yes. Next question, do you have a solid strategy in place for your posts? Here are a few suggestions to keep in mind to have a consistent social…
Quick Checklist for Facebook Admins about your About Page
When was the last time you updated your Facebook Page? (Hopefully not when you first set it up three years ago) I’m not referring to status updates but more specifically your “About” Page. It matters! Why? Read more…
Business Owner? What You Need to Do Now on Pinterest
This is the continuation of a blog series based on information I obtained from Largest Online Social Media Conference: Sixth-Annual Social Media Success Summit 2014. Over 40 hours of the biggest names in Social Media giving their best advice to an audience of over…
Top Engagement Marketing Tips for Small Business Owners
I recently completed a presentation about engagement marketing to a group of small business owners, advertising professionals, and (a) university professor(s). I’m always asked about what Engagement Marketing means and tips for success. Here are a few…
