• Valentina's Favorite Podcasts

    Valentina’s Favorite Podcasts

    As I am getting closer to celebrating my 10th Business Anniversary (actually 10 days away). I often get asked for podcast recommendations. Below is a list of podcasts that cater to my niche which includes marketing, business, female entrepreneurship (a…

  • Valentina's Tips on Social Selling and Branding

    How I personally Leverage my Brand and Sell on Social Media

    I was invited to do two on-demand live training videos for Tennessee Small Business Development Center (TSBDC). (Will post once live) Topics included: Leverage your Branding for your Sales & another on Selling on Social Media. Thanks to KOSBE –…

  • When Valentina became the influencer, strategies for Marketers

    I mentioned influencers in a recent webinar about 2022 trends, you can see more trends in this article. Influencers. Everyone wants to be them. Right? I see my young kids pretending to be one and taking selfies and describing what…

  • Quick Checklist for Facebook Admins about your About Page

    Quick Checklist for Facebook Admins about your About Page

    When was the last time you updated your Facebook Page? (Hopefully not when you first set it up three years ago) I’m not referring to status updates but more specifically your “About” Page. It matters! Why? Read more about SEO and…

  • Selfie with audience

    Top Engagement Marketing Tips for Small Business Owners

    I recently completed a presentation about engagement marketing to a group of small business owners, advertising professionals, and (a) university professor(s). I’m always asked about what Engagement Marketing means and tips for success. Here are a few suggestions, I offered…

  • ROI of Pinterest for Small Business Owners

    Finally! There’s way to see insights and the “potential” of Pinterest! They have just announced that they’ve added Analytics. What this means for you, the business owner that has 5 minutes to decide if this is finally worth your time:…