My mini-meta talk: Recession Proof your Marketing for Marketers
“Challenges reveal your ambition and grit. Don’t shy away from them.” – Fortune Cookie At the bottom of this blog post is my video from my first “mini-Meta” talk. The Meta If 2022 had a word, it would be “metaverse”…
3 Social Media Public Workshops for late 2022
Thank you for your interest in the Social Media Workshops Training. Below are instructions for registering and paying for these workshops held in Downtown Johnson City! To register and pay online with a credit card: • Go to: http://training.northeaststate.edu/ • Click: Social…
Why you need a “hype girl” for your promotions and events for your small business
Got a big appearance such as presentation or tv/zoom/podcast appearance? Maybe just an event where you will be the host and you want the masses to attend. Here are some tips from my past week helping a client with their…
Recap from what I learned from Brian W Piper
Brian W Piper is a dad of 6! But his LinkedIn profile shows he is the “Director of Content Strategy and Assessment at University of Rochester || Speaker || Consultant on Data Analytics, Content Strategy, SEO, Web3, and NFTs ||…
Top Resources for Marketing Professionals or Growing a Side Hustle Moving to the Tri-Cities
Welcome to the Tri-Cities! In the past two years we’ve seen such a huge growth of professionals in marketing or those of you wanting to grow a side hustle as you work remotely here in Johnson City, Kingsport, Bristol, and…
Valentina’s Favorite Podcasts
As I am getting closer to celebrating my 10th Business Anniversary (actually 10 days away). I often get asked for podcast recommendations. Below is a list of podcasts that cater to my niche which includes marketing, business, female entrepreneurship (a…
How I personally Leverage my Brand and Sell on Social Media
I was invited to do two on-demand live training videos for Tennessee Small Business Development Center (TSBDC). (Will post once live) Topics included: Leverage your Branding for your Sales & another on Selling on Social Media. Thanks to KOSBE –…
When Valentina became the influencer, strategies for Marketers
I mentioned influencers in a recent webinar about 2022 trends, you can see more trends in this article. Influencers. Everyone wants to be them. Right? I see my young kids pretending to be one and taking selfies and describing what…
Valentina’s Tips for a Useful and Strong Social Media Strategy
Are you and/or your staff up to speed on Social Media? Yes. Next question, do you have a solid strategy in place for your posts? Here are a few suggestions to keep in mind to have a consistent social media presence and…
Quick Checklist for Facebook Admins about your About Page
When was the last time you updated your Facebook Page? (Hopefully not when you first set it up three years ago) I’m not referring to status updates but more specifically your “About” Page. It matters! Why? Read more about SEO and…