Valentina’s Favorite Podcasts
As I am getting closer to celebrating my 10th Business Anniversary (actually 10 days away). I often get asked for podcast recommendations. Below is a list of podcasts that cater to my niche which includes marketing, business, female entrepreneurship (a…
How I personally Leverage my Brand and Sell on Social Media
I was invited to do two on-demand live training videos for Tennessee Small Business Development Center (TSBDC). (Will post once live) Topics included: Leverage your Branding for your Sales & another on Selling on Social Media. Thanks to KOSBE –…
When Valentina became the influencer, strategies for Marketers
I mentioned influencers in a recent webinar about 2022 trends, you can see more trends in this article. Influencers. Everyone wants to be them. Right? I see my young kids pretending to be one and taking selfies and describing what…
Valentina’s Tips for a Useful and Strong Social Media Strategy
Are you and/or your staff up to speed on Social Media? Yes. Next question, do you have a solid strategy in place for your posts? Here are a few suggestions to keep in mind to have a consistent social media presence and…
Quick Checklist for Facebook Admins about your About Page
When was the last time you updated your Facebook Page? (Hopefully not when you first set it up three years ago) I’m not referring to status updates but more specifically your “About” Page. It matters! Why? Read more about SEO and…
Business Owner? What You Need to Do Now on Pinterest
This is the continuation of a blog series based on information I obtained from Largest Online Social Media Conference: Sixth-Annual Social Media Success Summit 2014. Over 40 hours of the biggest names in Social Media giving their best advice to an audience of over 3,000! Tips below…
Top Engagement Marketing Tips for Small Business Owners
I recently completed a presentation about engagement marketing to a group of small business owners, advertising professionals, and (a) university professor(s). I’m always asked about what Engagement Marketing means and tips for success. Here are a few suggestions, I offered…
Ebook Review: A Dozen Tips to Help Your Family Thrive In the Digital Age By Devorah Heitner, PhD, founder Raising Digital Natives
As a parent of a toddler and a social media consultant. I’m often wondering what awaits me when my child gets older and starts experimenting with digital technology. In anticipation, I’ve decided to learn more about the topic and perhaps offer…
ROI of Pinterest for Small Business Owners
Finally! There’s way to see insights and the “potential” of Pinterest! They have just announced that they’ve added Analytics. What this means for you, the business owner that has 5 minutes to decide if this is finally worth your time:…
Why Local Brick and Mortar Business Should be on Instagram
In the past week I’ve taught 3 lessons or introductions to Instagram (IG) and had 2 local biz leads find me on IG. This is a HUGE platform that is full of engagement and new audience to market. Average number…
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