Our focus
Learn more about our services below
Social media maintenance for the busy business owner
Too busy to manage social media for your business? Beyond Engagement can facilitate the day-to-day maintenance of your social platforms to help you stay competitive. Learn more.
Social media consultation for groups or employees
Need more information on how to use social media? Learn more.
Confidential consultations for professionals
Interested on a one-on-one personal consultation? Learn more.
Monthly reports for businesses
Have a designated employee handling your social media marketing but would like to have a second opinion about his or her work? Learn more.
About Us
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Ignite your audience with our social strategies. We provide social media solutions for small businesses, organizations and professionals.
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Social media maintenance for the busy business owner
Too busy to manage social media for your business? Beyond Engagement can facilitate the day-to-day maintenance of your social platforms to help you stay competitive. Learn more.
-
Social media consultation for groups or employees
Need more information on how to use social media? Learn more.
-
Confidential consultations for professionals
Interested on a one-on-one personal consultation? Learn more.
-
Monthly reports for businesses
Have a designated employee handling your social media marketing but would like to have a second opinion about his or her work? Learn more.
Valentina’s valuable real-world tips
Here is a recent selection of our posts
Advanced Facebook and Instagram Tools for Realtors (slides included)
I just spoke to a group of 65 realtors about the latest in Facebook and Instagram. You can view the slides below! Facebook and Instagram Tips for Realtors in Northeast Tennessee and Southwest Virginia from M. Valentina Escobar-Gonzalez, MBA Here is the visual used to promote the event! Special thanks to First Community[…]
Instagram Stories, Hashtags, Engagement – What Businesses Need to Know
According to a recent article, “brands can generate over 4x more interactions on Instagram compared to Facebook”. In this workshop that I completed this week (slides below) I discussed Instagram Stories, where we have 24 hours to provide a glimpse behind the scenes for our audiences about our products/services. In addition, I got rid of[…]
Social Media Day Jacksonville 2018 – One tip from each presenter with visuals
See slideshare below to view these tips from each presenter! Social Media Day Jacksonville 2018 – One tip from each presenter with visual from M. Valentina Escobar-Gonzalez, MBA
What I learned from the first person to do Facebook Ads
If you’ve ever been to one of my Facebook workshops, I always mention Power Editor as a tool for Facebook Ads by targeting audiences. I initially learned about this indispensable advertising tool from Facebook through an online course several years ago with Dennis Yu from Blitz Metrics. You can’t imagine the excitement I felt when[…]
Former Disney Exec & The Theory of Creativity
Imagine being taught about the Theory of Creativity from a 25 year former Disney exec? One of my favorite sessions from Social Media Day Jacksonville was held by Duncan Wardle now with his own consulting firm, Id8&Innov8. What If? When was the last time you thought through a meeting asking yourself, What If? My biggest highlight from[…]
Beyoncé and Marketers
I was a fan of Michael Barber back when I first heard him speak at a pro seminar for MarketingProfs: “Hello, It’s Me… The Adele Guide to Doing Email” with moderator, Kerry Gorgone. It was a real treat to hear him speak in-person about “Making Lemonade: How Beyoncé Can Teach the Modern Marketer to Rule the World”[…]
Latest with Instagram Algorithm
Drove 7 hours with two children under the age of five to hear Jenn Herman speak about Decoding the Instagram Algorithm & Using it to your Advantage at Social Media Day in Jacksonville. She first told her Facebook group about this upcoming conference at the beginning of the year. So why use Instagram? Lower Bounce Rates[…]
Facebook: What’s new AND how to Optimize your Ad Budget
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Featured in Business Matters with Fred Mackara & Bill Dunham (Week two)
Click on the Picture to Listen and Download the episode. Click on the Picture to Listen and Download the episode or click here: Episode 16 – Dialogues with D&D – Valentina Escobar-Gonzalez on social media marketing for small business (Pt.2)
Featured in Business Matters with Fred Mackara & Bill Dunham
Click on the Picture to Listen and Download the episode. Click on the Picture to Listen and Download the episode or click here: http://media.podhoster.com/winkler/business_matters_for_2_june_2018.mp3 or hear it here: Episode 15 – Dialogues with D&D – Valentina Escobar-Gonzalez on social media marketing for small business (1 of 2)