No more swipe up for Instagram Users, now use the sticker to send fans to your link
This is huge! You used have to have 10k followers in your Instagram audience to swipe up, now you can just use the sticker on Instagram when you open Stories! I used to by pass this step without having the 10k followers by creating an ad with Power Editor on Facebook. I would set the budget, audience, the dates, the visual/caption and use to create ads with that as an objective. Luckily, we can now use this feature to promote our small businesses, links to store, link to blog post, landing page, etc.
I had originally read about it this coming up in this article from Social Media Today.
I highly recommend reading this article by Social Media Today labelled, “Instagram Outlines How its Search Algorithms Work, and How You Can Optimize Your Presence” for more details on how to use this engaging platform for your business.
Finally, are you stuck on marketing your business on social media? Why not connect with me for a coaching session? Or see my list of Public Speaking Engagements for Social Media Webinars near you in Johnson City, TN, Kingsport, TN, Bristol, TN or Abingdon, VA.