In scientific sales and marketing, relationships drive results—and LinkedIn is where those relationships start. With 89% of top-performing salespeople calling social networking platforms critical to closing deals, and LinkedIn leading…
How do you actually grow on LinkedIn without posting every single day or coming across as salesy? In this episode of A Splice of Life Science Marketing, Dr. Jasmine Gruia-Gray…
I just moved to a brand new city/state (Allentown, Pennsylvania) after having my business for 13 years in Northeast Tennessee. I wanted to avoid spending hours attending mixers but still…
From my new home base in Allentown, PA Let’s be real—if you’ve walked into a big box store lately, you know the mega-retailers are already rolling out their holiday displays before we’ve…
Don’t chase the algorithm. Instead, post with purpose. Evergreen content + trending topics = engagement gold. Confused by Instagram? Wondering what to post that actually drives results? In this episode, Valentina…
I wish I could just ask ChatGPT to write up a summary of the incredible experience of my 4th Uprising Marketing Retreat by Mark Schaefer -- but it wasn't there,…
In today’s fast-changing world, businesses must constantly innovate to stay ahead. I shared valuable insights on leveraging digital tools, adapting to change, and future-proofing businesses for success in this video…