The episode focuses on building authentic connections through social media to boost customer relationships and foster meaningful online communities, drawing on my extensive experience as a business owner, marketer and social media strategist for the past 12 years. We answered questions ranging from AI to networking yourself basics!
Quotes referenced in the podcast included:
- Rule of Reciprocity, people given you back something equal or greater than what you give them (Dr. Robert Cialdini)
- If it is meant to be, it’s up to me. – Billy Dexter
- How can I be helpful?

Connect with Billy @ – https://www.linkedin.com/in/billydexter/
Connect with Melissa @ – https://www.linkedin.com/in/melissagwilson/
Connect with John @ https://www.linkedin.com/in/john-st-augustine-1b3192/
Which tip stood out to you? I’d love to connect with you if you have any questions or take a ways?
- Fear, AI, Authenticity, and Hope: Our Biggest Takeaways From Mark Schaefer’s Uprising
- Skill Up Your Visibility: What I Shared at the Lehigh Valley Chamber About LinkedIn, Personal Branding, and Being Memorable
- What I Learned at Mark Schaefer’s Uprising: Wisdom, Visibility, and the Future of Marketing in the Age of AI
- How to Use AI Without Losing Your Voice (A Real Conversation with Rabbi Moshe)
- How Businesses in the Lehigh Valley Can Use AI and Social Media Without Losing Their Human Touch in 2026

