How to Use AI Without Losing Your Voice (A Real Conversation with Rabbi Moshe)
In this conversation with Rabbi Moshe, we go way beyond “post more on social media.” We talk about what it really means to show up with intention—especially in a world where AI is moving fast, attention spans…
How Businesses in the Lehigh Valley Can Use AI and Social Media Without Losing Their Human Touch in 2026
Everyone is tired of hearing about AI these days, but it really helps marketers do their job more effectively. I want to share with you how it could help you too. People are either excited to start…
Why Lehigh Valley Contractors Are Missing Easy Jobs (And How Social Media Fixes It)
Why I Respect Trades Like Plumbing, HVAC, and Electrical Work in the Lehigh Valley Whenever a plumber comes to my home, I always tell him that I would trade my Master’s Degree to get a chance to…
Recap of Mayor Cherelle Parker’s NAWBO speech
I obsessed with being the best public speaker I can be. You can catch me watching TedTalks about this topic, listening to podcasts, and sometimes being lucky to see the speaker in action in-person like I did…
Big News: Became a Panelist this week
I was telling my daughters last night that I was so shy as a kid. I struggled to go in front of the class. But I took a speaking strategically class in my first semester in college…
Featured in the Just Wanted to Ask podcast
We dove into strategy, storytelling, and step-by-step marketing wins on LinkedIn and Instagram. Tune in below. You can get more details beyond the Just Wanted to Ask podcast here. P.S. If you’d like help with your LinkedIn…
What I Learned After Moving to Allentown PA and Growing My Marketing Business in the Lehigh Valley
As holiday music plays in the background, I find myself reflecting on everything I have experienced since moving to Allentown Pennsylvania this past June. This post is personal but I could not resist putting on my marketing…
From Student to Standout: What German Students Taught Me About LinkedIn (and What You Can Learn Too)
This week, I had the opportunity to speak in person to a group of marketing students in Chemnitz, Germany, about how to use LinkedIn to build a meaningful professional presence. Being there in the room made all…
The Digital Shift: How to Stay Relevant & Thrive in a Changing Market
In today’s fast-changing world, businesses must constantly innovate to stay ahead. I shared valuable insights on leveraging digital tools, adapting to change, and future-proofing businesses for success in this video below. If you would like to see…
How to Stand Out with AI using Storytelling
What is your storytelling “gumbo” that is going to help out stand out when everyone else is using AI? I participated in a panel discussion and shared what I thought about that for my local chapter of…
