Recession-Proof Your Business in 2025: Smarter Strategies with AI
I spoke to a local audience about how to market your business during uncertain economic times back in 2022 and blogged about it here (before ChatGPT existed). Discloser: I asked AI to update my blog article relevant to…
Sow Grow & Show – 2025 Virtual Marketing Series
You can boost sales and customer engagement this season! Attend any of these free, virtual workshops with local marketing experts, highlighting tips for food- and farm-based businesses based in northeast Tennessee. If you sell directly to the…
Featured in Strategy Talks podcast Dorien Morin-van Dam – Personal Brand.
How do you: Engage, Inspire, Thrive: Mastering Personal Branding for Success? You are in luck. I unpack this below in this podcast with Dorien Morin-van Dam. Remember when I attended that huge marketing conference in Boston? I…
Top SEO Insights from Analyzing 300 B2B Websites: Actionable Strategies for Business Success
Thanks for joining me as I shared my favorite sessions from a sold out marketing conference in Boston that I attended. Let’s pivot from what I have recapped recently (see very bottom) and dive into SEO. Search…
Why you need to use your heart in videos
Thanks for tagging along with me these past few weeks as I shared my favorite sessions from a sold out marketing conference in Boston that I attended. Whenever I see heart in the title of a session,…
Using Content that spreads into weeks of posts
I can’t stop replaying presentations from a massive marketing conference that I attended in-person in Boston. I have blogged about it for the past few weeks. They are all listed at the very bottom of this blog…
Writing to have audiences act
I’m going through replays of one of the largest marketing conferences that I attended in-person in Boston. I wrote about it here and if you missed my last blog on checking on competitors and their/your own content,…
How to check on competitors content but also find out what is your OWN best content.
I haven’t attended a massive marketing conference in over 10 years, there were over 600 attendees. I recently came back from Marketing Prof’s B2B Forum and shared quick things that I learned in a recent blog post.…
Boldly Authentic: How to Market Your Business with Heart and Hustle – An Inspiring Chat with Valentina Escobar-Gonzalez on Hello Moxie
In my recent conversation with Nicole Donnelly on Hello Moxie, we dive deep into the power of authentic, heart-driven marketing—a style I’ve come to embrace throughout my career and as a business owner. Drawing inspiration from trailblazers…
How AI is helping my business for the holidays 2024
“Holiday retail sales are likely to increase between 2.3% and 3.3% in 2024, according to Deloitte’s annual holiday retail forecast,” according a Deloitte study. In addition, they forecast that “e-commerce will likely grow between 7% and 9%,…