Marketers will go Bananas with Small Data: The Tiny Clues that Uncover Huge Trends by Martin Lindstrom
It’s hard to believe how the research on the placement of refrigerator magnets in the homes of families in Serbia and Saudi Arabia lead to the launch of a toy company in Russia. Even more bazar, what is…
Featured in Marketing Smarts Podcast: Big Heart, Small Budget: Social Media for Nonprofits and Small Businesses
Visit this link to hear the podcast episode: http://bit.ly/2cRlr2O
Upcoming Workshop in Johnson City – The Ins and Outs of Instagram for Business Owners
Do you want to stay ahead of others with the latest updates on Instagram? Do you often struggle on what to post? Join this workshop to learn the tips and strategies of local successful Instagram accounts. When:…
Valentina Gonzalez of Beyond Engagement joining Board of Directors for Second Harvest Food Bank of Northeast Tennessee as the first Hispanic member
Second Harvest Food Bank of Northeast Tennessee serves over 82,000 clients annually which includes clients that are 2 percent Latino, 3 percent Black, and 91 percent White. JOHNSON CITY, TN – July 26, 2016 – Gonzalez has…
My shortest book review ever on American Girls: Social Media and the Secret Lives of Teenagers by Nancy Jo Sales
Do you always read a book with a smartphone by your side? I remember a time not too long ago when I would read a book and perhaps have a highlighter next to it to capture an important passage.…
Internet Safety and Apps: What You Need to Know as a Parent
Ghost Apps (hidden, also called “volt” apps), Sexting, and Online Predators are the latest things parents of “tweens”/teens have to worry about. I recently hosted a speaking engagement at a local church discussing these issues and tips.…
Quick Checklist for Facebook Admins about your About Page
When was the last time you updated your Facebook Page? (Hopefully not when you first set it up three years ago) I’m not referring to status updates but more specifically your “About” Page. It matters! Why? Read more…
Featured in Superwoman Smarts Podcast discussing Social Media Engagement Versus Followers
Listen below or follow the link under image to hear more: From Superwoman Smarts Podcast: “Engagement is not just about Likes or Followers. What’s the point of having thousands upon thousands of Likes who don’t really care…
Flashback Video: What’s happened this Year at Beyond Engagement
I would like to thank the Kingsport Office of Small Business Development & Entrepreneurship (KOSBE) for taking the time to interview me for their upcoming Business Awards event, you can see what has happened this year at…
Part 3: Facebook Boost your Business Event – How to Drive In-Store Sales through Targeting and using an Effective Content Strategy
Have a Brick and Mortar Store? Interested increasing traffic to your store? Do you struggle creating content for your business? You’re in luck. I’m sharing my notes from Facebook’s own event, Boost your Business, these tips will…