Featured in Superwoman Smarts podcast

Featured in Superwoman Smarts Podcast discussing Social Media Engagement Versus Followers

Listen below or follow the link under image to hear more: From Superwoman Smarts Podcast: “Engagement is not just about Likes or Followers. What’s the point of having thousands upon thousands of Likes who don’t really care about your message and will never buy from you or walk into your store? This episode is an[…]

Selfie with audience

Top Engagement Marketing Tips for Small Business Owners

I recently completed a presentation about engagement marketing to a group of small business owners, advertising professionals, and (a) university professor(s). I’m always asked about what Engagement Marketing means and tips for success. Here are a few suggestions, I offered to this group: Engagement Marketing is…. Quick Response (within an hour, preferably) Consistent (scheduled updates[…]

ROI of Pinterest for Small Business Owners

Finally! There’s way to see insights and the “potential” of Pinterest! They have just announced that they’ve added Analytics. What this means for you, the business owner that has 5 minutes to decide if this is finally worth your time: You’ll see which pins are getting the most traffic (the numbers!) Based on that traffic,[…]

List of Podcast for Working at Home Social Media Moms

I gave up Dunkin’ Donuts for Lent and why it was hard

I haven’t had Dunkin’ Donuts since the beginning of Lent, around March 5th. It’s been a long time! (for me, at least).  I go there to get my favorite, Decaf Iced Pumpkin Coffee or on the weekends, I get the healthy #6 or #10 option which is an egg white flatbread with turkey sausage. It’s[…]

Quick Read – Spring Clean your Social Media Platforms

Spring starts on March 20th. It’s right around the corner! It’s time to make updates to freshen up to your Social Media platforms.   Questions to ask yourself: Has it been a while since you updated your.… Facebook: Profile picture, Cover photo? Twitter: Avatar, Background Picture, Header? All Platforms: Profile Info, Bio, etc (has anything changed[…]

Survey says unemployment among 20-somethings may be their fault

This title was from WCVB. Here’s the video and article: http://www.wcvb.com/news/money/Survey-says-unemployment-among-20-somethings-may-be-their-fault/-/9848680/17568194/-/item/0/-/qns5raz/-/index.html Here’s more information on Lindsey Kirchoff, the success story from the video above. I met her in Knoxville over coffee and I told her to leave TN/go back to Boston and to focus on blogging and attend HubSpot’s Conference “World’s Largest Gathering of Inbound Marketers.”[…]

Do Not Forget G+ and LinkedIn to stay ahead of competition

Google Plus (Google+, G+) & LinkedIn! Don’t forget about these two major platforms when staying ahead of competitors whether it’s for improving your visibly in search ranks and/or to stay ahead of competitors by keeping tracking of what they do. Here’s how by reading these articles: Google Plus emerging as a cool back door to top[…]