Featured in Business Matters with Fred Mackara & Bill Dunham - Week 2

Featured in Business Matters with Fred Mackara & Bill Dunham (Week two)

Click on the Picture to Listen and Download the episode.   Click on the Picture to Listen and Download the episode or click here: Episode 16 – Dialogues with D&D – Valentina Escobar-Gonzalez on social media marketing for small business (Pt.2)      

Why Using Professional Visuals Are Valuable To Your Storytelling

Why Using Professional Visuals Are Valuable To Your Storytelling (PDF included with group of local photographers)

I discovered probably the best business group locally. I know it is a big statement to make after attending various business groups in my over six years in business in the region. This group has taught me storytelling with the use of a camera. It’s hard to stand out in Social Media without a good[…]

Your Checklist for Facebook Business Pages

Your Checklist for Facebook Business Pages

Are you an admin for a Facebook Business Page? If so, please keep reading. Speaking to dozens of business owners each month at my workshops enables me to see similarities. I’m often seeing the same issues when it comes to folks maintaining their Facebook Business Pages. Here are things to consider to update or change:[…]

Young Professional looking to increase your visibility? Find out why LinkedIn is your BFF!

Young Professional looking to increase your visibility? Find out why LinkedIn is your BFF!

LinkedIn is not just a site to be noticed by headhunters. Actually “[LinkedIn] visitors view content on LinkedIn seven times more often than job listings” – quote from Content Marketing Institute Magazine, B2B Social Media Finally Comes of Age, February 2018 Issue. I recently led a sold out LinkedIn workshop for a local young professionals[…]

Read this before your Social Media Marketing Internship Interview

Read this before your Social Media Marketing Internship Interview

I’ve had a few college students majoring in Marketing approach me recently for interview advice. My answer is are you ready for questions? Yes. You need to know the answer to several questions before your interview. Disclosure: I’m not a Human Resources professional, just a curious Marketer. If I was headed to an interview with[…]

Baby Boomers Looking to Change Fields After Retirement? Here are Two Tips to Get Started on Social Media.

Baby Boomers Looking to Change Fields After Retirement? Here are Two Tips to Get Started on Social Media.

According to a recent WSJ article, 10,000 Baby boomers are retiring daily.  Several of these individuals are drastically changing their careers and heading back college.  If going back to college isn’t in your plans but starting a new chapter doing something else is, this blog post is for you! The person who was once was[…]

A Real Introvert's Guide to Managing Social Media for Businesses

A Real Introvert’s Guide to Managing Social Media for Businesses

Introverts might ask themselves why invest the time & resources on Social Media? For every $1 invested in social selling, the ROI is $5 – SuperOffice If you agree with the meme on the left, you know that spending time on Social Media is hard to quantify.   Luckily there is data to show you[…]

Podcast Ep. 038: Hosting Local Workshops to Reach Your Ideal Clients with Valentina Escobar-Gonzalez
Pastor, Preacher, Head of a Religious Organization? This is your to-do list on Facebook.

Pastor, Preacher, Head of a Religious Organization? This is your to-do list on Facebook.

Did you know that Facebook organic reach is about 2% or less. If you’re trying to attract new audiences to your congregation or keep the dialogue going to your current ones, you’ll want make sure you have completed this to-do list. To keep your Facebook “likes” informed and up to speed with your organization. Facebook[…]

Featured in KOSBE - Episode 33. Answering question about Social Media for Small Business Owners

Featured in KOSBE – Episode 33. Answering live question about Social Media for Small Business Owners

If you’re a small business owner. Do you ask yourself, “how do I know what social channels I need to be on?  And, is it okay to post the same update for all channels?” Click video play button to learn more. Special thanks to the ladies of KOSBE for inviting me to be a guest. Any questions?[…]