Young Professional looking to increase your visibility? Find out why LinkedIn is your BFF!

Young Professional looking to increase your visibility? Find out why LinkedIn is your BFF!

LinkedIn is not just a site to be noticed by headhunters. Actually “[LinkedIn] visitors view content on LinkedIn seven times more often than job listings” – quote from Content Marketing Institute Magazine, B2B Social Media Finally Comes of Age, February 2018 Issue. I recently led a sold out LinkedIn workshop for a local young professionals[…]

Read this before your Social Media Marketing Internship Interview

Read this before your Social Media Marketing Internship Interview

I’ve had a few college students majoring in Marketing approach me recently for interview advice. My answer is are you ready for questions? Yes. You need to know the answer to several questions before your interview. Disclosure: I’m not a Human Resources professional, just a curious Marketer. If I was headed to an interview with[…]

Social Media Trends: Facebook Strategies, Tools, and Tips for 2018

Social Media Trends: Facebook Strategies, Tools, and Tips for 2018 featured on MarketingProfs

Listen to the Replay of Webinar — Social Media Trends: Facebook Strategies, Tools, and Tips for 2018 . The recent decline in organic reach for Facebook Pages has been a pain point for many businesses. In this session, you’ll learn about new strategies and tools to combat that decline and engage with your Facebook audience[…]

Baby Boomers Looking to Change Fields After Retirement? Here are Two Tips to Get Started on Social Media.

Baby Boomers Looking to Change Fields After Retirement? Here are Two Tips to Get Started on Social Media.

According to a recent WSJ article, 10,000 Baby boomers are retiring daily.  Several of these individuals are drastically changing their careers and heading back college.  If going back to college isn’t in your plans but starting a new chapter doing something else is, this blog post is for you! The person who was once was[…]

A Real Introvert's Guide to Managing Social Media for Businesses

A Real Introvert’s Guide to Managing Social Media for Businesses

Introverts might ask themselves why invest the time & resources on Social Media? For every $1 invested in social selling, the ROI is $5 – SuperOffice If you agree with the meme on the left, you know that spending time on Social Media is hard to quantify.   Luckily there is data to show you[…]

Podcast Ep. 038: Hosting Local Workshops to Reach Your Ideal Clients with Valentina Escobar-Gonzalez
Pastor, Preacher, Head of a Religious Organization? This is your to-do list on Facebook.

Pastor, Preacher, Head of a Religious Organization? This is your to-do list on Facebook.

Did you know that Facebook organic reach is about 2% or less. If you’re trying to attract new audiences to your congregation or keep the dialogue going to your current ones, you’ll want make sure you have completed this to-do list. To keep your Facebook “likes” informed and up to speed with your organization. Facebook[…]

Featured in KOSBE - Episode 33. Answering question about Social Media for Small Business Owners

Featured in KOSBE – Episode 33. Answering live question about Social Media for Small Business Owners

If you’re a small business owner. Do you ask yourself, “how do I know what social channels I need to be on?  And, is it okay to post the same update for all channels?” Click video play button to learn more. Special thanks to the ladies of KOSBE for inviting me to be a guest. Any questions?[…]

How to Market Your Food Truck on Social Media

How to Market Your Food Truck on Social Media

Being a “good” cook isn’t the only requirement to lead an effective food truck. I’m going to show you why you need to be a decent social media marketer too. Did you know that according to Social Media today, “81% of people [are] saying they’re influenced by what their friends share on social media, an organic social[…]